how to make money online in Kenya

How To Make Money Online In Kenya In 2022 As A Virtual Assistant

Are you looking for other ways to make money online in Kenya APART from online writing?

Do you desire to make money online but you’re not sure what you can do? 

I’m here to guide you.

The opportunities for making money online are limitless.

Since the pandemic and with more businesses shifting their focus online, there has been an increase in the number of opportunities to work online.

One of the ways you can work from home and make money online in Kenya in 2022 is as a Virtual Assistant.

Who is a Virtual Assistant (VA)?

A Virtual Assistant is an independent contractor who provides professional administrative, technical or creative assistance to clients in a 100% remote capacity.

In simpler terms, a Virtual Assistant is a Personal Assistant (PA) offering their services online.

A Virtual Assistant helps their client by doing tasks that the client does not know how to do, does not have enough time to do, does not want to do, or would rather instead hire someone and focus on other aspects of their business.

The only difference between a PA and a VA is that a VA works solely online,  meaning they can’t be sent to make coffee, print out physical copies, and do other such tasks.

A VA can offer a range of services to their clients. Some of these services need a bit of training while some require no training.

Some of the different services you can offer as a Virtual Assistant include:

  • Administrative services
  • Social Media Management
  • Data entry
  • Research
  • Content writing
  • Scheduling meetings
  • Bookkeeping
  • Customer service
  • Graphic design
  • Email management
  • Transcription
  • Systems management

One great aspect of being a Virtual Assistant is that you get to work with clients from all around the world.

As a Virtual Assistant, you can work either full-time or part-time depending on your preference.

You can easily learn and make money as a beginner Virtual Assistant with the knowledge and skills that you have.


If you need more guidance from an experienced VA on how you can make money online in Kenya as a Virtual Assistant, sign up to get my FREE GUIDE and get email-based tips (ranging from how and where to get clients, how to receive payments, what services you can offer with no experience and many more tips!)

It is free for all regardless of your expertise. 

Sign up in the form below for FREE tips on how you can make money online in Kenya as a Virtual Assistant.

What do you need to make money online in Kenya as a Virtual Assistant?

Working online as a Virtual Assistant and making a substantial income is not as complicated as some tend to think.

Please note! This is not one of the get-rich-quick methods of making money online.

It takes hard work, persistence and patience to build a successful Virtual Assistant career online. Just like any other business, you have to put in the work to succeed and have a prosperous Virtual Assistant Business.

What you need is:

  •  A computer or a smartphone
  •  An internet connection 
  • A willingness to learn

Since all the tasks you will be required to do by your clients are online, you need to have a reliable internet connection and a computer or a smartphone.

Also, since this is not a get-rich-quick scheme of making money online, you have to put in time and effort, be committed to succeed and be willing to learn.

Read more on the traits of a highly successful Virtual Assistant In Kenya

How to get started with making money online in Kenya as a Virtual Assistant.

There are several steps you can follow if you want to become a Virtual Assistant.

1. Choose a niche.

The first step to becoming a Virtual Assistant is choosing your niche. This is dependent on your interests, strengths, skillset and expertise.

You can niche either by services you offer or by the industry you serve.

E.g while niching by service; you can offer social media management services to different clients in different industries.

While niching by industry; you can offer different services to finance coaches specifically.

If you decide to niche by both, you can offer social media management services to financial coaches specifically.

Read more on how to find your niche as a virtual assistant in Kenya.

2. Build an online presence/ portfolio 

Having an online presence or a portfolio is essential in getting clients online. This can be in the form of reviews, testimonials or a collection of work done previously.

As a beginner with no previous clients, you can acquire these reviews by working for free for a while or at a low fee as you build your portfolio.

Having an online presence will help you attract new clients as you showcase your expertise on social media or on your website.

3. Look for clients 

This is the most important step in making money online as a Virtual Assistant. 

When starting out, you have to find the clients you want to work with. 

Majority of your future clients have no idea what a Virtual Assistant does and you have to explain to them and prove to them the value you’ll add to their business. 

You can do this by networking with other VAs and marketing yourself online.

Some common sites you can get clients as a Virtual Assistant are:

  • Freelance Marketplaces. These are sites where both clients and freelancers sign up and the freelancers apply for the jobs posted by the clients. The two most common sites are Upwork and Fiverr.
  • Job boards. Here, clients looking for help online post the job descriptions and freelancers apply for the positions. There are many job boards where you can apply for Virtual Assistant jobs. Some include Craigslist, Indeed and Flexjobs.
  • Virtual Assistant agencies. These agencies have a pool of clients you can work with. They may take a cut out of your earnings and you may have no control over the rates you charge. However, you can get a steady flow of clients and you won’t have to find clients on your own.
  • Facebook groups. There are many Facebook groups for Virtual Assistants where different people post job opportunities and you get to network with other freelancers.
  • Cold pitch clients. One other way you can get clients as a Virtual Assistant is by cold pitching. This is the art of contacting potential clients, who have not expressed that they need your services, with the purpose to convince them to work with you.

4. Market your business 

As a Virtual Assistant, you are working as an independent contractor. This means you’re running a business.

Clients may not know you exist. You have to market your online business for potential clients to find you.

The best avenue to market your business is on social media. Having a Facebook, Instagram or LinkedIn page is essential in marketing your Virtual Assistant Business.

Here you can create client-targeted posts and videos to showcase what you do.

You can also create a website to post your portfolio and client testimonials.

5. Keep learning 

As a VA, you’re earning from your skillset.

You have to keep learning and sharpening your skills in order to keep up with industry trends.

You can do this by;

  • Reading blog posts and website content on the Virtual Assistant industry.
  • Networking with other VAs
  • Attending online workshops and conferences 
  • Following experienced VAs on social media

Those are the only major steps you need to follow to build your career as a Virtual Assistant.

All these points and much more are covered in more detail in the FREE GUIDE FOR VIRTUAL ASSISTANTS

Benefits of working as a Virtual Assistant in Kenya 

There are many benefits of working as a Virtual Assistant.

Some of the benefits include:

  • Flexibility. Working as a freelance Virtual Assistant allows you to work from anywhere with anyone who needs your services. All you need is a computer and an internet connection.
  • Freedom to charge your own rates. While working with clients online, you get to set and negotiate your rates depending on your expertise and how you’ve set up your business.
  • An opportunity to interact and network with international clients. This gives you a chance to grow your network as you grow your career.
  • You get to choose your working schedule. You can work either as a full-time or a part-time Virtual Assistant.
  • You get to earn with just the knowledge and skills you’ve gained from your life experience. In fact, to offer some services, you do not need any skill set…e.g data entry and research services.
  • Chance to work in a growing industry. The Virtual Assistant industry is a growing industry with more and more businesses looking for online assistance. Opportunities are endless. You just have to learn how to position yourself to get the clients.

How much can I earn as a Virtual Assistant?

Working as a Virtual Assistant means you’re not an employee. You are an independent contractor.

You can set your own rates based on your experience and depending on the services you choose to offer.

And, you can also decide on whether you want to charge per hour, per project, or be paid a retainer or monthly fee.

Your negotiation skills will play a key role while talking about payments with clients.

So, how much can one make as a Virtual Assistant from Kenya?

In essence, there’s no limit to how much you can earn. It all depends on your effort, experience and willingness to start and grow.



It’s important to have a skill that you can offer online and be paid for it.

Whether you’re looking to build a sustainable side hustle online, looking for part-time gigs, looking to build or change your career or you want to build an online business, being a Virtual Assistant is the way to go!

About the author

Peggy Kimotho

Peggy is a Virtual Assistant, Digital Marketer and Virtual Assistant Trainer (You can check out her course here).
Follow her on Facebook and Instagram for more.

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